Mr. Dezenhall, Meet Mr. Orwell

To deal with the threat posed by open-access journals (which I praise and have published in), a group of scientific publishers including Elsevier has hired Washington public relations consultant Eric Dezenhall to help them. According to this article, Mr. Dezenhall has

encouraged his clients to “develop simple messages,” such as “public access equals government censorship”

Orwell’s 1984 includes long excerpts from a fictional book with chapter titles such as “War is Peace.” The book explains the term doublethink like this:

Applied to a Party member, it means a loyal willingness to say that black is white when Party discipline demands this. But it means also the ability to believe that black is white, and more, to know that black is white, and to forget that one has ever believed the contrary.

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